Amazon Seller Customer Service

Amazon's New Customer Communication Policy, Tips for Amazon Customer Engagement

Amazon's New Customer Communication Policy, Tips for Amazon Customer Engagement

Amazon recently released updated Buyer Seller communication policy guidelines for Sellers in the Amazon.com marketplace. The new policy guidelines were announced in September 2020 and Amazon started enforcing the new policy on November 6th, 2020. The new policy changes many different aspects of Sellers Buyer communication, but most notably Amazon has made it clear that Sellers can proactively request reviews from customers and that order progress notification communication or emails like “order received” “order shipped” and “order delivered” are no longer permitted.