Eric Sutton

Operations Manager

Operations, Retail Strategy, Amazon Advertising, New Business Development

Eric Sutton is an Operations Manager at Goat Consulting where he leads client engagement and helps brands and manufacturers sell more effectively on Amazon.com through optimized product listings, Amazon Advertising, and strategy for Amazon Seller Central and Amazon Vendor Central clients. Eric graduated from the University of St. Thomas in St. Paul, Minnesota with a degree in Marketing Management and Business Administration. Eric’s role within Goat Consulting consists of leading Goat Consulting employees in executing best practices around selling on Amazon including keyword and market research, product listing creation, Amazon Advertising, and managerial reporting. Eric has a passion for solving problems and helping clients accomplish their goals for selling on Amazon.

Liz Carson

Account Manager

Product and Market Research, Product Listing Copywriting, Amazon Advertising Optimization

Liz is an Account Manager for Goat Consulting. To improve client listings on Amazon, Liz performs product and market research to better understand general consumer behavior and a product’s market fit. She uses keyword research in writing deliberately positioned product listings to ultimately reach more customers. She ensures the effectiveness of Amazon Advertising campaigns by optimizing targeted keywords to meet client goals. Her strategic and analytical skills are leveraged to ensure a client’s products are positioned for success with the best keywords and advertising campaigns.

Mike Gray

Account Manager

Amazon Case Management, Retail Readiness Catalog Audits, Solving Technical Issues for Selling on Amazon, Merchandising

Mike is an Account Manager at Goat Consulting. He champions the success of Goat Consulting’s clients selling on Amazon by ensuring that the content created by Goat Consulting is uploaded and displayed correctly for Amazon customers. Mike has attention to detail and ensures all client catalogs on Amazon are retail-ready.

Prior to Goat Consulting, he was a Customer Service Representative at Municipal Parking Services where he ensured compliance of the parking system. He also worked for Johnson Brothers in sales and distribution where he gained an appreciation for the customer experience through merchandising in a retail setting.

Stella Nelson

Account Manager

Merchandising, Keyword/Product, Market Research, Surveys

Stella is an Account Manager for Goat Consulting. She specializes in product, market, and keyword research along with creating surveys to gather insights about customer behavior. She combines keyword and market research with data from the surveys to design advertising campaigns and create keyword-centric and value proposition-forward product detail pages. She graduated from the University of Minnesota with a degree in Marketing and Business Analytics. Her analytical skillset helps her build a strong, research-based foundation for providing strategic direction for clients in order to increase sales, mitigate risks, and reduce costs.

Albert Podshivaylov

Account Manager

Market Research, Amazon Advertising Optimization, Listing Optimization

Albert Podshivaylov is an Account Manager at Goat Consulting. His experience and extensive Amazon knowledge have helped him consistently manage and grow sales through Amazon best practices. He performs routine market research to better understand the gaps and opportunities in the market for his clients.

Prior to Goat Consulting, Albert started his own company selling on Amazon in 2016, where he exited to consult for other brands and manufacturers selling on Amazon.

Matt McGinty

Account Manager

Market and Keyword Research, Copywriting, Listing Optimization

Matt is an Account Manager at Goat Consulting. His previous experience as a Business Development Representative has helped build an understanding of the importance of goals and needs of clients while tailoring strategy and services to accomplish goals and solve client problems. Matt graduated from the University of Wisconsin-Milwaukee with degrees in Marketing and Supply Chain Management. This formal education helps Matt with the skills and frameworks required for marketing and advertising products on the Amazon store.

Mac Richards

Account Manager

Amazon Case Management, Amazon Advertising Optimization

Mac Richards is an Account Manager at Goat Consulting. He is passionate about helping clients utilize the Amazon Marketplace to its fullest potential. Mac’s detail-oriented approach ensures that all listed products are merchandised accurately to captivate customers, maximize sales, and improve brand presence. Mac is motivated in seeing the growth of small businesses that utilize the Amazon Ads tools that exceed expectations for what sellers thought were possible. Prior to Goat Consulting, Mac held several positions at Werner Enterprises, a freight and logistics company, which gives him an understanding of the behind-the-scenes work that goes into Amazon Fulfillment and assisting partners in improving operational efficiencies.

Reed Thompson

CEO and Co-Founder

Strategy, Operations, Hiring

Reed Thompson is the CEO and co-founder of Goat Consulting. Reed leads the Goat Consulting by ensuring the hiring and training of the team, and providing strategy to clients for selling on Amazon

Reed loves learning about his clients’ businesses, products, problems, and goals. He is passionate about developing leaders within Goat Consulting. Upon graduating from the University of Minnesota - Carlson School of Management with Degrees in Entrepreneurship and International Business. Reed held several leadership positions within the Target Corporation where he learned about merchandising, logistics, and the customer experience that he applies to helping brands on the Amazon Store.