This post is about the Amazon Early Review program with the goal of educating you how to generate your first product reviews quickly. Launching a product on Amazon is not easy. It is difficult to generate sales on a listing without reviews, and it is impossible to receive reviews without sales. Product reviews on a listing increase consumer confidence and clarify product expectations leading to a better shopping experience for the customer and increase long-term sales for the seller as their listings will receive more visibility. Luckily, the Early Reviewer Program can be utilized to help speed up the process of receiving early reviews.