Goat Consulting is proud to announce that we are offering Amazon Marketing Cloud for our clients. Amazon Marketing Cloud (AMC) is a secure, privacy-safe, and cloud-based clean where we can perform custom analytics and build audiences for Amazon Ads. This allows Goat Consulting and our clients to more clearly answer performance measurement questions, create actionable insights from data, and build custom audiences (not available by default) for Amazon Ads campaigns. This can lead to more understanding of what is going on in your Amazon account and tools to better reach your Amazon Ads goals. This post will help you understand what Amazon Marketing Cloud is, analytics within AMC, and audience solutions for advertisers.